We are often asked to explain the difference Between Advertising, Direct Marketing, Telemarketing, Public Relations, and Brand Recognition?
Perhaps this young man’s perspective will clarify:
You see a gorgeous girl at a party. You go up to her and say, “I’m (more…)
Pioneer Branding: Crossing the Digital Frontier
No self-respecting pioneer would venture into unknown territory without the appropriate tools and supplies, thorough planning, and an experienced guide. Yet many have attempted to navigate the uncharted digital frontier without (more…)