Most thriving ministries or nonprofits are looking for ways to go to the next level — to increase their revenue, to expand their media footprint, to grow their donor base, to launch into social media marketing — so they can impact more lives.
Often, receiving wise counsel from others who have successfully accomplished what you desire to achieve is critical. In an article by Roy H. Williams, author of the book The Wizard of Ads, he gives some insight to the need for and the benefits of using outside consultants. He shared:
“Many years ago a friend said to