A smart man makes a mistake and learns from it…
A wise man finds a smart man and learns how to avoid the mistake altogether.

As a ministry leader, I learned the value of working with consultants. I hired people to help me who knew my business better than me — and I learned from their experience. Finding individuals who are experts in their fields and utilizing them to help grow and manage your organization is a wise decision.

By hiring a consultant, you have access to deeper levels of expertise than would be financially feasible

Have You Checked Your Alignment Lately?

A brand is defined in many ways… There was a time when a brand simply referred to a name, slogan, symbol or logo. But in more recent years, a brand has come to be known as what people think of when they think of your organization… a perception – a promise. At Infinity Concepts, we define a brand as:

The sum of all the experiences people have with your organization.

By that definition, a positive brand must be cultivated consistently over time. Good brands never just happen. They are created because an organization is committed to living their

Branding Your Church’s Media Ministry

One of the keys to developing adequate funding for your church’s media ministry is to develop an independent brand identity for your media outreach.  Developing a strong brand involves more than just creating a good logo.  It requires a commitment to identify and develop the media outreach as a ministry in its own right – one that donors will feel is worthy of funding.

Most church media ministries begin as an outreach of the church and are fully funded by the church budget.  However, as the media ministry grows, the financial needs related to it may become more significant than

10 Reasons Why People Stop Giving

Every organization loses donors. Not every organization will admit it, but it is true. There are a finite number of reasons why people who once supported your organization do not continue. I thought it would be helpful to review the reasons why.  

1. Financial Challenges
The number one reason people stop giving is because of personal financial challenges (54%). These challenges take on many forms from loss of a job, to a cancer diagnosis, to a fixed-income retirement.

2. Others Are More Deserving
The number two reason why people stop donating (36%) is a communication


At Infinity Concepts, we have been privileged to work with many great ministries and non-profit organizations. We have learned a lot about what it takes to establish and grow a successful organization. We have also helped a number of organizations that were at risk and needed to find fresh solutions to put them back on course and take them to the next level.

How healthy is your organization?

I want to encourage you to take a moment to do a quick CHECK-UP to see how your organization is doing. Print out this blog – or on a separate