Strategize Your Vision

You are planning a big event at your church or media ministry. God has given you an amazing vision for this project and you are excited about what He is going to do through it to reach people who need to hear the saving message of Jesus Christ.

Whether it is a large stage production that involves lights, sound, costumes and choreography, or whether it’s a solo live streaming event or a new teaching series in your sanctuary, it is important to think strategically. Bring your staff together to plan the event, assign important tasks to each member of the

With all the media options available today for promoting your product or ministry, it can become overwhelming trying to figure out what will give you the most return for your dollar. Certainly, digital media tends to stand head and shoulders above the crowd these days with its ability to exactly pinpoint the right audience, and generally, it can sometimes be quite a bit lower in cost than other media options, but don’t sell traditional media short too quickly.

For example: television. Recent studies have shown that television is still one of the best media for creating, building, and growing brands.

If you are a local church or ministry and you are considering starting a media ministry, consider radio. It is local, it is relatively inexpensive, and it is listened to regularly by every age group. In many markets, the cost of a radio broadcast can easily be 1/10 of what a half hour on television can cost.

According to the FCC, there are over 15,000 radio stations in the United States, and Radio-Locator lists over 3,800 as having some type of Christian format, whether it is Gospel Music, Contemporary Christian Music, or Christian Teaching and Talk. Chances are that you

When you are considering starting a media ministry, one of the first things you need to consider is which medium to choose from the multitude of media that are available to you. Which medium is best for your audience, for your budget, for your message?

Television is still by far the most popular and pervasive media. It is also usually the most expensive. If you choose to create your program for television, they are many questions you need to answer before you start:

  • Do you have the facilities and equipment to support that?

Starting a Media Ministry: Count the Cost

“Go and Preach the Gospel to all nations.” So says the Gospels, but when you’re in ministry, how do you apply that to the particular work that God has assigned you?

When a ministry is considering entering into the arena of media, there are so many questions that need to be answered before you begin that first broadcast “to the world.”

One of the first things you need to consider is who you are going to preach to. When it says, “preach to all nations” or “to all the world,” is your message really for “everybody?” There are many who are