Archive for the ‘JumpStart’ Category

Fundraising

Tuesday, March 23rd, 2010

In recent issues of Jump Start, we have been targeting some critical investment areas your organization should focus on when evaluating the clarity of your brand message. Today let’s do a “deeper dive” in the area of fundraising.

Many people think successful fundraising is as simple as finding some secret formula. If that were true, everyone who followed the template would have the same generous response.

However, developing a strong donor base is often more about “friend-raising” than fundraising. It’s about finding faithful, generous partners who are committed to your compelling vision. The cultivation of such partnerships is the key to consistent and long-term growth.

People are concerned about their money. They are concerned about how their money is used and the effective impact of their donotion/investment. Good stewardship is the hallmark of healthy organizations. Such an example not only provides a sense of assurance for potential donors, but an increased opportunity for future ministry.

Understanding the human dynamic is critical to successful fundraising as well. How do people think? What makes them respond? How can I communicate the vision in a compelling way? How can I establish improved and effective relationships with donors to make a greater impact as an organization?

While there’s no simple answer to successful fundraising, you can enjoy more effective and productive fundraising efforts by implementing tried and true principles based on your unique needs and assignment as an organization.

With Infinity Concepts serving as your full-service fundraising resource, you can build a loyal and generous donor base that embraces and supports your vision. This is accomplished through direct response communication, donor conversion strategies, partnership development, stewardship strategies, special events, and other fundraising channels that use every modern means of reaching your audience.

There are no “one-size-fits-all” solutions in fundraising. If you have a need to raise more money or communicate more effectively, we should have a discussion. Give us a call.

Training

Tuesday, March 16th, 2010

In recent issues of Jump Start, we have been targeting some critical investment areas your organization should focus on when evaluating the clarity of your brand message. Today, let’s discuss the human dynamic of your organization: Your staff.

When you look at your organization, what do you see? How well do your teams function? Are there areas where they can grow stronger … excel at a higher level … and achieve more than they ever thought possible?

Competition is the ambient reality in today’s world. We measure ourselves by those around us. We not only compete to be the best provider of goods or services in our market, but we also compete with others to be the best employee we can be. To be the best in what we do, we need a commitment to on-going education and training. Even the most well-oiled and successful organizations understand the need for on-going team training and personal development. After all, people are every organization’s greatest asset – which means your success rests upon tapping into the full range of abilities and innovation of your team.

Investing in an on-going training program with your employees builds stronger teamwork, increased performance, more personal creativity, and smoother communication with less chaos and confusion. It may seem like a lower priority when considering all the directions your money needs to stretch, but it will create a more effective, efficient organization.

To help you unleash the full potential of your team, Infinity Concepts offers DiSC® based products that are used worldwide in training and coaching applications, including effective communication, performance enhancement, team dynamics, time mastery, coping and stress, and many more training modules tailored to meet your specific needs.

These tools can be delivered in several ways: There are paper assessments and online assessments (online recommended). Infinity Concepts can train your staff or there are a number of self-training programs to choose from. Training can be done during a staff retreat or integrated into the workweek.

The key is to train your team to be the best they can be. Let Infinity Concepts bring out the best in your team!

Creative

Wednesday, March 10th, 2010

You may have noticed that Infinity Concepts is going through a change in our Brand Identity… new logo, new website, new look, etc. As we are working through this process, we thought it might be interesting for you to know a little more about the scope of service we provide. For the next several weeks we will feature a series of articles that highlight the various categories of services we provide. As our brand identity transformation is completed, we will return to sharing insightful and informative updates with you through our eNewsletter as well as our Blog. Keep watching – there is a lot more to come.

Does your unique message boldly stand out from the crowd?

In today’s digital age, we’re bombarded with messages from every possible avenue.  But you have a unique message that is worth sharing with the world – and your distinct message demands a creative and compelling presentation to help it be heard loud and clear.

With a full-service creative shop, Infinity Concepts can help you make a positive, lasting impression on your audience by providing you with superior quality in graphic design, copywriting, website development, logo design, print media, advertising, audio/video production, and much more.

In return, you can look forward to the following benefits:

  • Creative communication with your audience
  • Consistent identity in your messaging
  • A stronger, more vibrant online presentation
  • Memorable print ads and promotional materials
  • A compelling TV and radio presence
  • A positive, lasting impression on your audience

Contact Infinity Concepts today if you would like to learn more about how to boldly and creatively present your unique message to your target audience.  Our creative and design expertise will no doubt be a beneficial asset to your organization.  

Marketing

Tuesday, March 2nd, 2010

Your message matters – so what’s the best way to share it?

With so many different ways to deliver your message to the masses, it takes more than a hit-and-miss approach to be sure you’re finding the mark – and being the best steward of your resources. But the right combination of wisdom, experience, and creativity can ensure that you make the most impact with your message.

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Branding

Tuesday, February 23rd, 2010

What do people think of when they come in contact with your organization? You know your organization is one of a kind, but what do other people think of you?

Every organization has a “brand” whether they realize it or not. Your organization brand is the total of all the experiences people have with your organization. The question then becomes this: Is your organizational brand accidental or intentional?

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