What is the first thing that comes to mind when you think of LinkedIn?
For many, LinkedIn is the go-to-site when you seek employment. It is classified as a professional social network where one can build professional connections, participate in industry discussions, and more.
However, this social platform has far more value than solely for professional networking and job seekers. LinkedIn can grow your business too!
LinkedIn is very different from its social media competitors — like Facebook, Twitter, and Instagram. These platforms can easily reach a target market because of their direct access. More importantly, consumers on these platforms