Have you ever written what you thought would be a grand slam only to find your results struck out? Fear not. You are not alone! Over 50% of marketers reported difficulty composing effective content this year.
You’ve thoroughly researched your target audience and their behaviors. You wrote content that specifically addressed their preferences. So what went wrong? Here are some common overlooked mistakes that might be crippling your content.
You may have a powerful message, but if it is buried under paragraphs of text, how will your audience ever know what you are trying to convey? As the