Blog » Archive by category "SEO"

The 3 Main Reasons You’re Not Using Twitter

 

All hail Twitter… the giant social outlet that only permits short 140 character blurbs of content to be shared at a time, but still has users carrying conversations, companies sharing industry news, and organizations leading discussions! (more…)

Posted by Amanda Jupena on May 20th 2013

A Great Destination Always Overcomes a Great Shortcut

Everyone is looking for the competitive edge in Search Engine Optimization.  They are looking for the next big thing, loophole, or tidbit of wisdom.  But with the frequent Google search changes, the big key is to invest resources into things that never change … building a quality website. (more…)

Posted by George Konetes on March 18th 2013

How To Launch A New Engaging Social Platform From Scratch

Launching a new Facebook page is easy, but the systematic and strategic debut of a new social platform is a completely different discussion.  We often think of Facebook interactions as engagement, but it’s really only a doorway to the level of engagement your organization needs to have with people to make the most of Facebook’s potential.  (more…)

Posted by George Konetes on February 26th 2013

Using SEO For The Sake Of Direct Traffic

SEO Direct Traffic

Conventional thinking states that search engine optimization is typically something to focus on in order to reach those who want what you have but don’t know who you are. It’s used when “searches” are involved. It is accepted wisdom that direct website traffic is not impacted by SEO, nor is referral traffic because if people know who you are and what you do, they don’t need a search engine to find you. And while the concept makes sense, human behavior is creating an unpredictable dynamic that is throwing a splash of color onto this black and white idea. Simply put, people are using Google’s search field in place of their address bar. (more…)

Posted by George Konetes on January 21st 2013

The Role That Search Engine Marketing Plays In Churches

Search Engine Marketing In Churches

Most churches do not immediately think of Google Adwords as an avenue for marketing or promotion. There are just so many web searches daily for church related terms that it seems like it would be too difficult to get relevant web traffic for a reasonable cost. And while Adwords may not be the best tool for reaching a general audience looking for churches, there is a lot of potential to reach local people looking for things your church is doing. (more…)

Posted by George Konetes on October 18th 2012
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