Infinity Concepts

One in a Million: Does Your Website Stand Out?

Nalinee Wilburn — Mon, 17 Jun 2013 10:00:48 +0000

TIME magazine recently announced their list of the top 50 best websites of 2013. If your site is not on the list, don’t feel bad. There are literally millions of websites on the Internet these days and the competition gets stronger every year.

Here are several key elements that every great website needs to make it one in a million:

Visible Elements

1) How does the eye absorb information?

Most companies have their logo, slogan, and important [...More »]

Should My Company Have a Mascot?

Liane Palaschak — Mon, 10 Jun 2013 10:00:25 +0000

Meet Maggie…Infinity Concepts marketing wonder dog! Wouldn’t everyone want this to be the “face” of their company? Mascots are an effective way to brand your company and get people to remember you. While logos are a typical branding tool of marketing, mascots are less common but more memorable. Think back to popular brands. I’d bet that most of them have some kind of mascot that makes them stand out.

Since the rise of the social media world, more companies are [...More »]

Knock It Out of the Park!

Nalinee Wilburn — Mon, 03 Jun 2013 10:00:04 +0000

When it comes to public speaking, not everyone likes it. In fact most people are afraid of speaking in front of large crowds. The reason may be they don’t want to disappoint the audience. Or they are not sure if they are on the same page as the audience. How do you even know if the audience gets your message? Here are some tips that will help you communicate better with your audience and make sure they understand [...More »]

How Loyal Are You?

Nalinee Wilburn — Mon, 27 May 2013 10:00:16 +0000

As I stand in the ice cream aisle of the local supermarket, I am looking for my one and only favorite brand of ice cream. Of course, all of the other brands are screaming out to me “Pick me! I’m on sale!” They can shout all they want – but it will never work on me. I want my favorite brand and that brand alone will go home with me.

Have you ever shared that experience? It doesn’t have [...More »]

The Best Leaders Expect the Best in People

Amanda Jupena — Fri, 24 May 2013 15:40:16 +0000

Leadership has been described as a process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task. Moreover, a leader is defined in the World English Dictionary as a person who rules, guides, or inspires others.

So why is it that often times people who step into leadership roles turn into bossy, egotistical, and downright mean people? In Phil Cooke’s latest blog post, he examines the weaknesses [...More »]

The 3 Main Reasons You’re Not Using Twitter

Amanda Jupena — Mon, 20 May 2013 10:00:40 +0000

All hail Twitter… the giant social outlet that only permits short 140 character blurbs of content to be shared at a time, but still has users carrying conversations, companies sharing industry news, and organizations leading discussions!

According to socialmediadd.com, there are 177 million tweets sent per day and 460 thousand new accounts created every day! Not to mention that 55% of tweeters are using Twitter as a source of news and to stay-up-to-date with their favorite brands. [...More »]

Why should churches stream live services?

Nalinee Wilburn — Mon, 13 May 2013 10:00:08 +0000

“I can’t go to church today because I have to stay home and take care of my sick niece.” Does this or a similar story sound familiar? I’m not the only one that has a very busy schedule but still wants to stay as connected to the church as I can. Fortunately, my church has a live service as an alternative option. It helps me by eliminating all of the excuses to not attend the church service. Should [...More »]

Creating a memorable moment is a key factor for fundraising success

Nalinee Wilburn — Mon, 06 May 2013 10:00:42 +0000

Fundraising is critical to the life of every non-profit organization. Without adequate funding, the organization is not able to fulfill its mission. Most organizations continually try to find a better way to raise the money they need. One of the most popular methods for fundraising is a special event. But, not every special event is successful. Let’s take a look at some reasons why…

Often we focus all of our energy on planning the program for the event. We [...More »]

3 Social Tools Your Church Should be Using

Amanda Jupena — Mon, 29 Apr 2013 10:00:59 +0000

By now we’re all aware that we live in a technology-crazed world and it’s not unusual to see people walking through the mall while simultaneously punching keys on their smartphone. More so, the techified world has engulfed people of all ages – and now you can even find people glued to their phones during a Sunday morning service.

Here are 3 social tools you should be using:

1) Twitter

Twitter is a social tool that lets users post [...More »]

When things go south…

Nalinee Wilburn — Mon, 22 Apr 2013 10:00:00 +0000

Just recently my whole town faced an issue with a water main break that left all of the households and businesses without water. There was absolutely no water at all. Suddenly the township had a press release. They were aware of the issue and took immediate action to control the situation. They had a professional team prepared and qualified to handle this situation and many other emergencies. It was resolved within 6-8 hours. In the meantime, they suggested not [...More »]