Infinity Concepts has retained its spot among the top 5 largest advertising agencies in the Pittsburgh region for the third consecutive year by the Pittsburgh Business Times. Infinity Concepts, based in Export, Pa., just to the east of Pittsburgh, is a faith-based advertising agency specializing in brand communications and direct response marketing.

“It is an honor to be recognized by the Pittsburgh Business Times for the third consecutive year as one of the largest agencies in the region,” said Infinity Concepts President and CEO Mark Dreistadt. “The Pittsburgh region is a dynamic and growing area full of outstanding talent and

Export, Pa. (June 26, 2017) – Infinity Concepts has been selected by Cornerstone Television Network (CTVN) to be their strategic partner for all digital marketing efforts.

Cornerstone Network is a Pittsburgh-based television network broadcasting both original and syndicated Christian programming across the country and around the world. They also provide a 24-hour prayer line and support mission efforts throughout the world.

“CTVN and Infinity Concepts have been long-time friends and we are honored to be selected to serve as their digital agency,” said Infinity Concepts President and CEO Mark Dreistadt. “We are looking forward to helping them grow their digital

Lessons From a Backup Goaltender

The Pittsburgh Penguins just won the Stanley Cup for the second consecutive year. It is the second time the Penguins have won a back-to-back title and many intriguing storylines have come from their run.

Even those of you who are hockey fans, however, may not likely be aware of the bigger story brewing behind the scenes.

Okay, I’m possibly being dramatic. It’s hard to top the story of a championship run. But for a PR professional and for the media covering the team this truly is quite the story. And, it should be an important story for you if you

The 3 “R’s” of Content

As an organization, it is most likely safe to assume that you invest valuable time, research, and money into creating quality content. Last year almost 90 percent of organizations deemed content marketing as a primary strategy with lead generation and sales closely behind. There’s only one issue. Only 6 percent of organizations find their content marketing actually effective!

With each new content that is published, you hope to both inspire and captivate your audience. However, have you ever feared that your content might not generate traction or fall flat altogether? Shockingly, you just might have a reason to fear after

Is Fake News Affecting Your Brand?

Fake news. The phrase seems to be on the tip of everyone’s tongue these days. The President is tweeting about it — the news outlets are defensive about it — and even Facebook is at the center of the fake news debate.

But have you taken time to think about how this talk of fake news may be hurting your organization’s brand?

I know what you must be thinking…

“We take pride in being transparent and honest in our outreach and messaging! You can’t possibly be talking about us.”

You are probably right. You may even be insulted at the

Many people know that Google AdWords is synonymous with those little text ads that pop up in Google when you search for things. But AdWords is a lot bigger and does a lot more than just search ads. In fact, it is one the biggest and most versatile advertising platforms in the world.

Here are three things that most people do not know about Google AdWords.

1. AdWords is not just search ads, it is Internet-wide display advertising. Using the same tools and the same login, AdWords can be used to place image ads and even video ads across the