Infinity Concepts has retained its spot among the top 5 largest advertising agencies in the Pittsburgh region for the third consecutive year by the Pittsburgh Business Times. Infinity Concepts, based in Export, Pa., just to the east of Pittsburgh, is a faith-based advertising agency specializing in brand communications and direct response marketing.

“It is an honor to be recognized by the Pittsburgh Business Times for the third consecutive year as one of the largest agencies in the region,” said Infinity Concepts President and CEO Mark Dreistadt. “The Pittsburgh region is a dynamic and growing area full of outstanding talent and

4 Ways to Appreciate Your Donors

As we approach the Thanksgiving holiday, it always puts me in the mindset of what I am thankful for.  My family, my friends, and my church are all at the top of my list. At Infinity Concepts, we are thankful for our staff, our clients, and the opportunity to make a difference in organizations around the world.

What is your organization thankful for?

One of the biggest things to be thankful for is your donors, but have you thanked them?  Sure, you are probably sending them receipt letters thanking them for their donation, but have you shown them

I’m a big fan of Amazon. I trust Amazon, I believe in Amazon, I love Amazon. I know with absolute certainty that when I order from their website I will be pleased with the outcome. And, to be fair, I have given them a fair share of chances to upset me. I order coffee, shampoo, dog food, clothes and even dishes from them. It’s the place I visit first when I’m in need of something.

The fact is, it isn’t necessarily because of the wide range of products they offer. I keep coming back because their customer service is second

3 Aspects to a Great Logo

One of the main conversations we have on our blog, with our clients, and around the office is that your brand is not your logo. Your brand is the total sum of experiences that the public has with your organization.

However, just because your brand is not your logo does not mean that you ignore you brand identity completely.  Your logo is important.  Here are three things to keep in mind regarding your logo.

  1. A logo must be simple.

When it comes to logos, less is more. Think about some of the major brands today and how simple

In order to provide some support for philanthropic initiatives, Google provides a grant system that many nonprofits can make use of.  This amounts to a monthly allotment of search advertising grant dollars for organizations that qualify.  For some nonprofits this is a significant opportunity, for others it is not a game changer but it is a perk that is still worth utilizing.  Here are 9 things you need to know.

  1. You May Not Qualify – The qualification process is robust but not excessive. Among other things, you will have to prove your non-profit status and agree to a number

Raise More Money This Year-End

Did you know that nonprofits raise up to 40% of their donations in the last six weeks of the year? How is your organization gearing up to MAXIMIZE its year-end fundraising efforts?

To help you raise more money this year, here are some simple steps to take:

STEP 1: CREATE A FUNDRAISING PLAN

Create a fundraising activity calendar outlining all of the efforts you want to execute as you move forward to December 31. This calendar helps you see the overall picture of how you plan to communicate with your donors. This activity calendar should show:

  • When emails will