The Experience Gap: 3 Keys for Effective Donor Relations

Family

An Experience Gap is the distance between what donors expect from your organization and what donors actually experience.  The challenge faced by any non profit, ministry, church, or other organizations involved in fundraising is connecting with their donor’s hearts and expectations. (more…)

Posted by Mark Dreistadt on February 6th 2012

Team Dynamics: The 4 Positions That Create An Effective Team

Team of Business People

On every team different people have different roles – different positions. It is important to understand your position and your responsibilities in any team role.  In the workplace, there are four key positions on every team. (more…)

Posted by Mark Dreistadt on February 2nd 2012

The Four Great Keys To Successful Media Outreach

Media computer station

If you want to have a successful media outreach in your organization, whether it’s television, radio, or Internet, there are four great keys that you need to understand and implement in the operation of your media outreach. (more…)

Posted by Mark Dreistadt on January 30th 2012

Get Rid Of Those 8-Tracks: Advances in Donor Communications

You may not have noticed, but our culture is changing. Technology is pushing us forward at an unprecedented pace.  The world of fundraising and donor interaction is advancing like never before. (more…)

Posted by Mark Dreistadt on January 26th 2012

The Dirty Little Secret About Branding

I have a secret to share with you … branding always happens!

It doesn’t matter whether you think about, whether you care about it, whether you work at it or not; your organization – your business – your ministry is being branded every day. (more…)

Posted by Mark Dreistadt on January 23rd 2012

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