Short answer … you do!
I want to talk to you for a minute about Public Relations – PR. Public Relations is often underrated by ministry organizations and frequently misunderstood. However, properly executed, PR can literally change public opinion about your organization. It can generate interest about the work you do; it can create exposure. Public Relations can ultimately create a positive impact on your bottom line. (more…)
I have a question for you. What is your organization’s vision? What is it that you are trying to accomplish? What is the future goal that you want to attain? That vision – the picture of a different future – is what donors are attracted to. (more…)
Creativity… we long for it – we love it – we pay for it. Yet this coveted commodity is readily available within us. Many simply do not know how to leave the world of the mundane and predictable and enter into the world where anything is possible. So to help you explore new places in your next creative or brainstorming meeting, here are some principles to guide your way (more…)