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An Epic Christmas: In Every Sense Of The Word

Christmas Cross

Today I received a very special greeting from John David Kudrick, a good friend and a member of our freelance writing team. I was so moved by his eloquent words that I asked him to allow me to share his greeting with you.  Take a moment to read his thoughts – it will enrich your celebration of this Christmas season!  - Mark Dreistadt (more…)

Posted by Mark Dreistadt on December 23rd 2011

Agency Christmas Report: A Few of Our Favorite Things

As part of this year’s Christmas festivities, we made some lists of a few of our favorite things.  Drawing upon hundreds of years of combined Christmas expertise we have built the ultimate agency Christmas compendium of our favorite songs, foods, and movies. (more…)

Posted by George Konetes on December 22nd 2011

5 Steps to Executing An Inbound Marketing Strategy

Strategy Drawn on a board

Inbound marketing is an exciting and rapidly growing field partially because it is relatively inexpensive.  Anyone can pick up the tools and try their hand at it.  However just like football, there is a lot more to the game than a ball, pads, and a pair of cleats.  Strategy and execution make all the difference in the world. (more…)

Posted by George Konetes on December 20th 2011

The Competitive Edge In Social Media Marketing

Businessmen running a race

Knowing Your Audience Better Than Anyone Else
You know social media and you know your audience.  But do you know your audience inside of social media?  The often overlooked key to succeeding in social media marketing is to know more about your audience than your competition does.  And I mean really get down in the trenches and find out how they think, feel, and react.  Whoever understands the most about their audience inside of social media is going to have the edge. (more…)

Posted by George Konetes on December 13th 2011

Ideas Are Like Diamonds – Even the Best Need Some Work to Shine

Large Diamond

A great idea can change a company, an industry, and even history.  Ideas are some of the most precious things that we have.  Every great invention, product, service, movement, and even nation started as one.  Great ideas are the hallmark of great leaders.  Yet so many great ideas are overlooked.  One major reason that an idea doesn’t become reality is that it never gets polished. (more…)

Posted by George Konetes on December 6th 2011
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